Will Price

Background

Will joined Abundance in 2022 and currently serves as the firm's Digital Media Lead. In his role, he oversees the development and execution of digital media. Will's expertise in digital media enables him to innovate and enhance how the firm engages with its clients.

In addition to his professional responsibilities, Will is a primary mentor for The Abundance Experience. He is committed to nurturing the next generation, believing that with the right guidance and support, they can become effective leaders and advocates for positive change in their communities.

Outside of his work with Abundance, Will loves raising his two daughters alongside his wife. In his free time, he also coaches CrossFit classes at Treign Fit, where he shares his passion for fitness and well-being with others. Additionally, Will seeks out new games, movies, and music, constantly exploring fresh experiences that inspire creativity and connection in both his personal and professional life.

What does being a catalyst mean to Will?

“Being a catalyst means being willing to go above and beyond your normal scope. It is someone who takes on challenges and comes up with inventive ways to solve those problems.

A catalyst isn’t a passive observer; they take initiative and seek out ways to improve themselves and the environments/communities around them.”